Designing a visual identity for a music-focused utility token
Client
Music Metaverse Token
Year
2023
Brief
Music Metaverse Token (MMT) is a utility token operating within the Stream Live ecosystem.
The brief was to develop a clear and restrained identity for a crypto product used to compensate concert promoters for driving audience engagement on live-streamed events. Earned tokens could then be redeemed by fans for discounted tickets and access to live music experiences.
Team
- Corban K. — Senior Designer
- Jake Pearce — Junior Designer
My contribution
- Art direction
- Branding
- Motion graphics
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