Music Metaverse Token
Designing a visual identity for a music streaming utility token
Year
2023
Team
- Corban Keating — Art Director
- Jake Pearce — Lead Designer
Deliverables
- Art direction
- Branding
- Motion graphics
Brief and approach
Music Metaverse Token (MMT) is a utility token operating within the Stream Live ecosystem.
The brief was to develop a clear and restrained identity for a crypto product used to compensate concert promoters for driving audience engagement on live-streamed events. Earned tokens could then be redeemed by fans for discounted tickets and access to live music experiences.
Logo design
The logo for MMT, the native cryptocurrency powering the Stream Live app, draws on the established visual language. The concept is is two stylised ‘M’s through a rhythmic wave motif.
Stream Live Logo
Music Metaverse Logo
Got something in the works?
I’m currently open to freelance projects, contract roles, and in-house opportunities. Feel free to reach out if you have something in mind or just want to say hi!